DEN BOSCH – For its edition taking place on 14 and 15 April 2027 at Brabanthallen in Den Bosch, Empack is introducing two new themed areas: the Food & Beverage Square and the Trade Square. This expansion responds to the growing demand for tailored packaging solutions in the food and beverage industry, as well as the wholesale and distribution sectors.

Companies active in areas such as packaging machinery, materials, labelling, product protection, automation, inspection, logistics and recycling will have the opportunity to connect directly with professionals looking for specific solutions to improve their packaging processes.

Targeted conversations with relevant decision-makers

The two new areas enable participating companies to position themselves more prominently within specific target groups. Rather than relying on separate sales meetings at different locations, exhibitors can engage in face-to-face discussions, live demonstrations and practical presentations all on one central exhibition floor.

Food & Beverage Square: solutions for an industry under pressure

The Food & Beverage Square is aimed at suppliers looking to expand their presence in the food and beverage industry. This sector faces a wide range of packaging challenges, from sustainable material choices and shelf life to food safety, cost control, robotics and automation.

The area offers suppliers an opportunity to demonstrate products, machinery and materials to professionals involved in food and beverage production, processing, packaging, preservation and distribution. Visitors can explore solutions that can be implemented directly on the production floor.

Current industry challenges include:

• Which materials can reduce plastic use without compromising shelf life?
• How can packaging lines be further automated in response to labour shortages?
• How can AI-powered cameras and print inspection systems help automate quality control?
• How can companies combine food safety, efficiency and sustainability?

Trade Square: materials, labels and logistics solutions

The Trade Square has been developed for companies looking to strengthen their position in the wholesale and distribution sectors. Here, exhibitors will meet buyers, managers and business leaders seeking to expand their product ranges, improve processes and better serve their customers.

For suppliers of raw materials, packaging materials, labels, films, paper, cardboard, adhesives, inks, product protection and logistics solutions, the Trade Square provides a dedicated platform within Empack. They can demonstrate how their offerings address current industry priorities, including the Packaging and Packaging Waste Regulation (PPWR), recyclability, transport protection, traceability and automation.

Key topics for this target group include:

• Packaging materials that comply with new legislation while remaining recyclable and providing adequate protection;
• Smart technologies that improve quality, traceability and control throughout the supply chain;
• Automation that makes packaging and distribution processes faster, more flexible and less labour-intensive.

New meeting points at Empack

With the Food & Beverage Square and Trade Square, Empack is creating two clearly defined meeting points on the exhibition floor. Suppliers and professionals from the food and beverage industry and the wholesale and distribution sectors will come together to discuss current packaging challenges. The areas will provide space for product presentations, demonstrations and in-depth discussions on topics including material innovation, automation, food safety, legislation and regulatory compliance, and logistics efficiency.

Further information

Empack brings together packaging professionals from across the entire supply chain. At the event in Den Bosch, exhibitors meet buyers, production and technical managers, logistics professionals and business leaders who are investing in better, more efficient and future-proof packaging processes.

The next edition of Empack will take place on 14 and 15 April 2027 at Brabanthallen in Den Bosch. Organisations interested in exhibiting in the Food & Beverage Square or Trade Square can contact the team without obligation at info-empack@easyfairs.com.

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