Dutch government gives green light for Empack

UTRECHT – At the press conference on the 24th of June the Dutch government announced that trade fairs can also be held again from the 1st of July 2020. This means that Empack gets the green light to take place on 15, 16 and 17 September 2020 in Jaarbeurs Utrecht. The Government confirmed that locations with fixed seating, where reservations and health check-ups are carried out in advance, can fill up to capacity with no maximum number of patrons, provided people maintain a safe distance from each other. Empack Utrecht can and will comply with the required measures.

“With this permission we are going to organize a trade fair in September that will give an important boost to the commercial and innovative developments in the packaging industry after a difficult corona period. We already have made preparations to guarantee the 1.5 meter distance for Empack in cooperation with the municipality of Utrecht”, explains Irma de Hoon on behalf of Empack.

De Hoon: “We also feel supported by the previous positive feedback from 73 percent of the visitors who already had confidence in a safe, successful edition. This was revealed by a survey sent last week. Confidence is likely to increase further after this news from the government. Most exhibitors have also expressed their confidence in the past week. ”

An important condition for allowing a maximum number of visitors is that participants are asked in advance whether they suffer from symptoms of Covid-19. Additionally, visitors are required to register themselves online in prior to their visit, which was already applicable for Empack. De Hoon: “As soon as you enter, you can move freely on the exhibition floor. Naturally, we use a distance of one and a half meters at all places on the exhibition floor. There is also the possibility to network in a healthy and safely manner on and off the exhibition floor. Finally, extra hygiene measures are being taken, including extra cleaning of sanitary facilities and disinfection stations can be found in various places. ”

The already implemented Smart Badge technology, which has been applied to Easyfairs fairs, has already made it possible to scan contactless information on exhibitor stands and will now have an even more important function. This badge offers a digital alternative for shaking hands or exchanging business cards. After the exhibition visit, the visitor receives an email with an overview of all exhibitors he or she has scanned.


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