EasyGo

EasyGo - Go for more

EasyGo is a service package based on the latest developments in digital marketing technology. It is part of Easyfairs’ standard offering, but you can choose one of three packages that best suits your objectives.

Benefits for exhibitors

  • Easy follow-up of leads after the event, thanks to the lead data you receive.
  • Decide for yourself what information you want to share with existing and potential customers.
  • The online profile and innovation gallery ensure better online visibility prior to participating in the trade fair.

Benefits for visitors

  • Visitors can easily scan the stands they find interesting with their Smart Badge.
  • After the event, visitors receive all the information from scanned exhibitors by email.
  • Even if no face-to-face conversation took place, it is still possible to exchange data.

EasyGo

How does the Smart Badge work for exhibitors?

Which package will you choose?

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GOLEADS

Maximum lead generation and deepening of your customer relationships.

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GOPLUS

Maximum lead generation and improved
online visibility.

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GOPREMIUM

Maximum lead generation and maximum
visibility for your brand, both
online and at the event.

Online visibility all year round

With My Easyfairs, you can easily manage your company profile and product range for the online catalog of the event you are participating in.

  • Create a company profile in which you inform potential visitors about your offerings. By including your website and social media links, interested parties can easily contact you, as well as via the contact form.
  • There is no limit to the amount of product information (text, images, videos, links) you can publish.
  • Keep your profile up to date by regularly posting new content, such as product updates and press releases. These will also be published on the event’s news page.
  • Attract top talent from the sector by posting relevant job vacancies in your profile.

Position your company as an innovator! Submit your innovative product to the Innovation Gallery (subject to approval by the Innovation reviewer).

We make it very easy for you to invite (potential) contacts using your personalized registration link, via your chosen digital channels (email, website, social media, email signature, or personal registration code). If you need help with this, please don’t hesitate to contact us! You can easily download a list of (potential) visitors who have used your link to pre-register. This allows you to contact them prior to the event and personally invite them to your stand, or use this information for follow-up after the event. Save time by using the professional marketing materials available to promote your participation, such as banners, logos, and digital invitations. In addition, provide us with your contact list so that we can invite your contacts for you by means of a (hard copy) personal invitation.

Effortlessly share information about your products and services via a wireless reader at your booth. Smart Badge technology ensures that you can even reach visitors with whom you were unable to interact during the event. By scanning your reader with their Smart Badge, visitors will receive all the information from your online company profile via email after their visit. They will even receive suggestions from exhibitors they may have missed, based on an AI-driven analysis of their profile and interests.

1 Innovation + 1 Smart Badge reader

Online visibility all year round

With My Easyfairs, you can easily manage your company profile and product range for the online catalog of the event you are participating in.

  • Create a company profile in which you inform potential visitors about your offering. By including your website and social media links, interested parties can easily contact you, as well as via the contact form.
  • There is no limit to the amount of product information (text, images, videos, links) you can publish.
  • Keep your profile up to date by regularly posting new content, such as product updates and press releases.
  • These will also be published on the event’s news page.
    Attract top talent from the sector by posting relevant job vacancies in your profile.

Position your company as an innovator! Register your innovative product(s) for the Innovation Gallery (subject to approval by the Innovation reviewer).

We make it very easy for you to invite (potential) contacts using your personalized registration link, via your chosen digital channels (email, website, social media, email signature, or personal registration code). If you need help with this, please don’t hesitate to contact us! You can easily download a list of (potential) visitors who have used your link to pre-register. This allows you to contact them prior to the event and personally invite them to your stand, or use this information for follow-up after the event. Save time by using the professional marketing materials available to promote your participation, such as banners, logos, and digital invitations. In addition, provide us with your contact list so that we can invite your contacts on your behalf by means of a (hard copy) personal invitation.

Effortlessly share information about your products and services via a wireless reader at your booth. Smart Badge technology ensures that you can even reach visitors with whom you were unable to interact during the event. By scanning your reader with their Smart Badge, visitors will receive all the information from your online company profile via email after their visit. They will even receive suggestions from exhibitors they may have missed, based on an AI-driven analysis of their profile and interests.

2 Innovations + 2 Smart Badge readers

Online visibility all year round

With My Easyfairs, you can easily manage your company profile and product range for the online catalog of the event you are participating in.

  • Create a company profile in which you inform potential visitors about your offerings. By including your website and social media links, interested parties can easily contact you, as well as via the contact form.
  • There is no limit to the amount of product information (text, images, videos, links) you can publish.
  • Keep your profile up to date by regularly posting new content, such as product updates and press releases.
  • Keep your profile up to date by regularly posting new content, such as product updates and press releases.

Position your company as an innovator! Register your innovative product(s) for the Innovation Gallery (subject to approval by the Innovation reviewer).

We make it very easy for you to invite (potential) contacts using your personalized registration link, via your chosen digital channels (email, website, social media, email signature, or personal registration code). If you need help with this, please don’t hesitate to contact us! You can easily download a list of (potential) visitors who have used your link to pre-register. This allows you to contact them prior to the event and personally invite them to your stand, or use this information for follow-up after the event. Save time by using the professional marketing materials available to promote your participation, such as banners, logos, and digital invitations. In addition, provide us with your contact list so that we can invite your contacts on your behalf by means of a (hard copy) personal invitation.

Effortlessly share information about your products and services via a wireless reader at your booth. Smart Badge technology ensures that you can even reach visitors with whom you were unable to interact during the event. By scanning your reader with their Smart Badge, visitors will receive all the information from your online company profile via email after their visit. They will even receive suggestions from exhibitors they may have missed, based on an AI-driven analysis of their profile and interests.

2 Innovations + 3 Smart Badge readers

Boost your leads

Receive a list of details of all visitors who have shown interest in your company by scanning their Smart Badge at your reader. A fantastic way to get in touch and convert prospects into customers!

With the Visit Connect web app, you can easily scan your visitors’ badges. This allows you to record visitor data in a simple way. You can add notes, for example to categorize highly interesting leads. Follow-up after the event has never been easier. There is no limit to the number of team members who can use the app.

Find out when visitors you have invited to the event arrive: receive a text message when the visitor enters the event. This way, you can be sure that you will meet your important prospects and customers during the event—they will certainly appreciate it!

Are new leads important to you? Do you want to record information about potential or existing customers you meet at the trade fair? We offer you the possibilities! Through our event app, you can connect with existing and potential customers before, during, and after the event.

Before the event: Our app allows you to connect with potential customers before the event through AI-driven recommendations. This adds tremendous value to your participation, as it allows you to start conversations early and schedule appointments during the trade show. By taking advantage of this opportunity to connect with the people and companies that matter most to your business, you will benefit from increased visitor traffic to your booth.

Unlimited number of Visit Connect licenses

Boost your leads

Receive a list of details of all visitors who have shown interest in your company by scanning their Smart Badge at your reader. A fantastic way to get in touch and convert prospects into customers!

With the Visit Connect web app, you can easily scan your visitors’ badges. This allows you to record visitor data in a simple way. You can add notes, for example to categorize highly interesting leads. Follow-up after the event has never been easier. There is no limit to the number of team members who can use the app.

Find out when visitors you have invited to the event arrive: receive a text message when the visitor enters the event. This way, you can be sure that you will meet your important prospects and customers during the event—they will certainly appreciate it!

Are new leads important to you? Do you want to record information about potential or existing customers you meet at the trade fair? We offer you the possibilities! Through our event app, you can connect with existing and potential customers before, during, and after the event.

Before the event: Our app allows you to connect with potential customers before the event through AI-driven recommendations. This adds tremendous value to your participation, as it allows you to start conversations early and schedule appointments during the trade show. By taking advantage of this opportunity to connect with the people and companies that are most important to your business, you will benefit from increased visitor traffic to your booth.

Unlimited number of Visit Connect licenses

Boost your leads

Receive a list of details of all visitors who have shown interest in your company by scanning their Smart Badge at your reader. A fantastic way to get in touch and convert prospects into customers!

With the Visit Connect web app, you can easily scan your visitors’ badges. This allows you to record visitor data in a simple way. You can add notes, for example to categorize highly interesting leads. Follow-up after the event has never been easier. There is no limit to the number of team members who can use the app.

Find out when visitors you have invited to the event arrive: receive a text message when the visitor enters the event. This way, you can be sure that you will meet your important prospects and customers during the event—they will certainly appreciate it!

Before the event: Our app allows you to connect with potential customers before the event, through AI-driven recommendations. This adds tremendous value to your participation, as it allows you to initiate conversations early on and schedule appointments during the trade show. By taking advantage of this opportunity to connect with the people and companies that matter most to your business, you will benefit from increased visitor traffic at your booth.

Unlimited number of Visit Connect licenses

Additional online visibility

Ensure extra good online visibility for your brand in a location that cannot be missed. Your logo will be displayed in the exhibitor list of the online catalog.

You will have the option to place a video instead of a static image at the top of your online company profile.

Additional online and offline visibility

Ensure extra good online visibility for your brand in a location that cannot be missed. Your logo will be displayed in the exhibitor list of the online catalog.

You will have the option to place a video instead of a static image at the top of your online company profile.

Your company will be displayed more prominently in the exhibitor list of the online catalog.

Your logo will be visible during various steps that a visitor goes through to register a ticket. For example, your logo will appear in the registration portal, in the confirmation email, and on the admission ticket. This exclusive option is available to a limited number of exhibitors.

Be seen where it matters! Your logo or advertisement will be visible on displays in high-traffic areas during the event.

Questions about My Easyfairs?

Please feel free to contact me.

Berdien Doldersum

31 (0)523 – 289 818