{"id":291996,"date":"2026-03-26T13:46:00","date_gmt":"2026-03-26T12:46:00","guid":{"rendered":"https:\/\/www.empack.nl\/speaker\/art-frickus\/"},"modified":"2026-03-26T13:46:03","modified_gmt":"2026-03-26T12:46:03","slug":"art-frickus","status":"publish","type":"guest","link":"https:\/\/www.empack.nl\/en\/speaker\/art-frickus\/","title":{"rendered":"Art Frickus"},"content":{"rendered":"\n<p>Art Frickus is a shopper marketing expert with a background in<br\/>category management and retail. He analyses how consumers<br\/>behave on the shelf and which cues, frictions and contextual factors<br\/>influence purchasing behaviour. His strength lies in translating<br\/>behavioural psychology and category insights into concrete choices in<br\/>packaging design that demonstrably contribute to stock rotation and sales.<\/p>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Art Frickus is a shopper marketing expert with a background incategory management and retail. He analyses how consumersbehave on the shelf and which cues, frictions and contextual factorsinfluence purchasing behaviour. His strength lies in translatingbehavioural psychology and category insights into concrete choices inpackaging design that demonstrably contribute to stock rotation and sales.<\/p>\n","protected":false},"featured_media":286547,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Art Frickus","_seopress_titles_desc":"Art Frickus is a shopper marketing expert with a background in \r\ncategory management and retail at Conspicuous.","_seopress_robots_index":"","_company_name":"Conspicuous","_job_title":"Shopper marketing expert","_visit_me":"","_email":"","_linkedin":"","_twitter":"","_facebook":"","_instagram":"","_youtube":"","_imdb":"","footnotes":""},"edition":[880],"guest_type":[],"work":[],"class_list":["post-291996","guest","type-guest","status-publish","has-post-thumbnail","hentry","edition-empack-gorinchem-2026"],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/guest\/291996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/guest"}],"about":[{"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/types\/guest"}],"version-history":[{"count":1,"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/guest\/291996\/revisions"}],"predecessor-version":[{"id":291997,"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/guest\/291996\/revisions\/291997"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/media\/286547"}],"wp:attachment":[{"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/media?parent=291996"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/edition?post=291996"},{"taxonomy":"guest_type","embeddable":true,"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/guest_type?post=291996"},{"taxonomy":"work","embeddable":true,"href":"https:\/\/www.empack.nl\/en\/wp-json\/wp\/v2\/work?post=291996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}