Jaarbeurs Utrecht, Jaarbeursplein, 3521 AL Utrecht

Packaging breakfast news

Content for breakfast

KIDV and NRk will bring the “Packaging Breakfast News” where all ins & outs about packaging and food waste are discussed. The discussions will be chaired and led by an independent journalist who introduces the table hosts to the public. This is followed by a round table discussion during which industry key experts unleash their substantive knowledge regarding several current issues.

Zero waste, is that feasible?

On Wednesday morning, April 1, the Sustainable Packaging Knowledge Institute (KIDV) will hold two round table discussions with the main question “Zero waste, is that feasible?” Together with producers and importers of packaged products and other chain parties, KIDV discusses two current topics:

Opportunities and challenges of reusable packaging

10.30 am – 11.15 am​

Until recently, reusable packaging was mainly used in the business-to-business process, such as pallets, and of course we know the beer crates and bottles that can be returned to the supermarket after use.

The effects of 100% recyclable packaging

11.15 am – 12.00

A lot of attention is paid to the recyclability of materials and packaging. The European Commission and the Dutch government set high recycling targets.

In addition, companies have high ambitions and commit themselves to initiatives that focus on 100% recyclable and reusable packaging. What is the effect of this focus on recyclability on other environmental factors? Which choices do companies have to face and what considerations must they make?


The power of plastics packaging

On Thursday morning, April 2, NRK Verpakkingen organizes a round table discussion on “The power of plastic packaging”. In the discussions about litter it seems that the value of these packaging is often underestimated. Do we allow ourselves to be guided too much by emotions instead of by the facts? What are the benefits of plastic packaging? What are the challenges and what does the future look like?

Rob Verhagen (Oerlemans Packaging Group), Ulphard Thoden van Velzen (Wageningen Food & Biobased Research), Hylke Brunt (FNLI) will be discussing the advantages of plastic packaging under the leadership of Jur Zandbergen (NRK Packaging). The table guests bring appealing examples of projects or products that they are proud of. Because it is certain that plastic packaging offers important environmental benefits. Based on propositions, current social discussions are discussed, as well as the influence of (inter) national laws and regulations and the trends that present themselves.

Take a breakfast box and join for discussion and inspiration!

Table guests


Jur Zandbergen

Director -
NRK Verpakkingen


Rob Verhagen

Sustainability Director -
Oerlemans Packaging Group

Ulphard Thoden van Velzen

Ulphard Thoden van Velzen

Sr. researcher packaging technology
and rec -
Wageningen Food & Biobased Research

Hylke Brunt

Hylke Brunt


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